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Graphic Design Portfolio

Creative / Brand + Site Design / Bethany Owen Makeup

posted on June 18, 2015

I’ve got a new launch for you today! Over the past few weeks, I’ve been working on my good friend Bethany Owen’s new branding and website. We put the final touches — for now — on the website yesterday, and it is now ready for public consumption.

Branding and Logo Design / Bethany Owen Makeup / Lix Hewett / Graphic Designer

I had a blast working on this project. It ate my work brain for a few days, and it turns out that’s a great way to work! Lauren may be onto something there. One of the many upsides to working with a friend who actually trusts you is the freedom to experiment, and it was particularly convenient after my new (2013 release, inexpensive and 50% off on Amazon) Bamboo Pad arrived.

The thing about my obsession with hand-written logos (I’ve done a few before, though my clients ended up going with another option) is that my handwriting is terrible. Also, I pick up pens weird. But it’s fun, and it’s great to be able to write straight into Illustrator and use its brushes and play around with it instead of fingerpaint on my tiny phone screen like I used to do. That’s how I drew my blog signature and my own portfolio logo.

Another thing I got to do was suggest Squarespace to Bethany. I’d been wanting to try out that platform for a while; you may have noticed it’s got really popular among designers lately, and I love the look and portfolio functionality of it. I’m absolutely not ready to switch myself, for various reasons, but I can see the appeal. It’s very intuitive, the templates are gorgeous, and you can do certain things — like set up Disqus and Google Analytics, add a slider, lay out a page template, put in a gallery block, or connect a mailing list — with a quick copy/paste in the settings, whereas on WordPress you need a plugin and then some.

It also has a space for custom CSS, though this time I didn’t use it. The standard options turned out a beautiful website, but I’m definitely curious to learn how to change more of it. Still, one of the reasons I love self-hosted WordPress is the control and sheer access you have to the bowels of your site, and I missed that on Squarespace.

But overall, I absolutely see why so many people use it and I’m very happy I decided to offer it as an option in my design packages.

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Graphic Design Portfolio

Creative / Design / Mr and Mrs T Plus Three Media Kit

posted on April 12, 2015

Amy first got in touch with me via Etsy looking for a custom about widget. Then she hired me to move her blog from Blogger to self-hosted WordPress, and design a media kit. The migration went off without a hitch, but of course the media kit is the show-off piece.

I worked with her photos and her old header, a beautiful illustrated piece, and came up with a colorful design full of pastels and softness and fun. I think it represents her blog beautifully.

media-kit-amy-treasure-750

You can check out my portfolio to see more media kits and make an enquiry, or purchase directly through Etsy.

3 Comments

Graphic Design Portfolio

Branding + Blog Design for Nirvana Cakery

posted on April 1, 2015

If you follow me on Twitter, you may have heard me talk about this blog design a time or two. I followed my ideal stream to design it: logo, mockup, graphics, coding, fixes. It’s the first time I’ve dared to design a mockup and hope I’d be able to code it on my own, and I’m really pleasantly surprised and surprisingly pleased with the experience.

The blog in question is a new food blog by London-based Hana Mendes, and it’s called Nirvana Cakery.

Branding + Blog Design for WordPress Food Blog Nirvana Cakery

She wanted an elegant logo with soft pastels, greens and grays and pale pinks. I had a blast putting this together for her. She provided tons of visuals, and once I saw the blog content she was planning on releasing, everything gelled quite easily. Her photos are gorgeous and I think we ended up with a design that complements her photography style perfectly.

The first logo draft was further from what she’d envisioned, though I love it on its own right and wanted to include it as a discarded concept on the branding guide. It was hand-lettered and left me itching to design a blog for someone who wants that kind of style. But for Hana, I stepped away from the playfulness and went for soft and beautiful, lovely watercolor textures, a lovely serif font for body text and plenty of top border accents in green and pink.

See the full design on my portfolio here, or check out the live site! Would love to know what you think, but if you get distracted by the recipes — especially the chocolate and raspberry vegan cupcakes she just posted; what a way to launch — well, I will understand. ;)

You can find more of my design work on my portfolio, and read about the services I offer here.

5 Comments

Graphic Design Portfolio

Creative / Design / A Classic Notion Media Kit

posted on February 13, 2015

IT’S A MIRACLE! I have finished (and started! Starting was the hardest part!) my own media kit. It only took a year since the first media kit I ever designed for someone else, and me feeling like I may want to start pitching brands instead of waiting to be contacted. It took me ages to dig into it, but I was excited about the self-portraits I got on Friday, and somehow I decided which person to write the copy in and once that was done, everything came together fairly nicely without too many bumps in the road. (I may have redesigned the second page roughly five times, but that’s par for the course for print design with me.) I even got to put a credits footer on it, which I bloody love because I love crediting people and I think it looks super professional, plus it’s like, the right thing to do and shit.

I spend a lot of time designing media kits for other people and sort of going on about how convenient they are, but with most of my work, I have to go out on a limb and hope that’s true because — well, it’s not like I can afford myself, and I’m doing fine. Ish. But wow, I’ve been feeling the lack of a media kit really, truly heartily these past few weeks. I’m so happy I finally have one at the ready, and I love how it pretty much showcases all the things I do — print design, photography, modeling, copywriting — at once on top of informing people about my blog.

Media Kit Design: Lix Hewett Lifestyle Blog

See a larger version on my portfolio.

If you’d like a media kit design, feel free to contact me through my portfolio or purchase directly through Etsy. If you’re based in London, I can give you a special price for a media kit + portrait shoot, too. Get in touch!

17 Comments

Graphic Design Portfolio

Recent Work: The Drifter Media Kit Design

posted on January 24, 2015

Earlier this week, I finished a media kit design for The Drifter, a fashion and travel blog run by amazing photographer Ming Nomchong — seriously, you should check out her Instagram. It is beautiful and it will make you want to hop on a plane to warmer, ocean-adjacent lands stat.

The media kit is inspired by postcards from the beach, and incorporates her existing logo as well as play off the branding on her websites in terms of fonts and colors and vibe. Most of all I wanted her photography to take center stage, so the design itself is fairly clean and simple. I’m pretty happy with how it turned out, and it was great working with Ming.

media-kit-drifter-750

See a larger version on my portfolio.

If you’d like a media kit design, feel free to contact me through my portfolio.

4 Comments

Graphic Design Portfolio

Lix Hewett Design Portfolio: Grand Opening

posted on January 6, 2015

I started working on this the last week of December, when I was trying to get my mind off other things, and wrapped it all up on Sunday. I finally have a design portfolio! With information, and a list of services I offer, and a handy contact form, and a pretty logo and consistent branding that you’ll see more of when my blog redesign is done and I start working on and sharing other things.

2015-design-portfolio

There’s a tagline, there’s my own photography all over page headers and slides, there’s hand lettering on the logo and some of the graphics, and there’s a selection of my work laid out for you to look at. I’m keeping my Etsy shop, too, but I really needed a portfolio so I could showcase everything I offer, especially the custom packages that you can’t really put a flat price on.

2015-design-portfolio-pre

I’m so pleased this is done. It had been on my list for months and months, and I’m really proud of myself because I got it to look exactly like I wanted it to and it wasn’t even hard. Time-consuming, but smooth. It was also great to look back at the work I did in 2014 and realize that there was quite a bit of it. I get caught up in these moods where I feel like I’m not productive and it’s always an eye-opener to see that no, I do get things done. There was a lot of work that I didn’t even include on the portfolio for various reasons, and I still got a solid page and a bit to show what I can do.

Now, of course, I need to figure out how to get people to the site, but at least I have a site to get them to. This was my first step on that list for the new year, which I think means I’m off to a good start.

Now go ahead and have a browse, and let me know what you think in the comments. :)

24 Comments

Graphic Design Portfolio

Recent Work: Harper & Blohm Gift Card Design

posted on December 20, 2014

This one’s from about a month ago — Olivia from Australia-based cheese shop Harper and Blohm contacted me through Etsy looking for a gift voucher design. She sent over her existing branding, including a photo of her shop and animal illustrations by Erica Boucher, and today I’m showing you guys what we came up with.

Cheese Shop Gift Card Design by Lix Hewett

You can find more of my design work under this category on my blog. If you like it, feel free to browse what I’ve got on offer on my Etsy shop and get in touch — I’d love to hear from you!

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Graphic Design

Graphic Design: Day Log Printable (Free!)

posted on December 16, 2014

daylog-preview

So I have a thing for documenting stuff. All kinds of stuff. I have this blog, I’ve kept a paper journal on and off since I was sixteen and discovered the terribly expensive wonder that are Moleskine ruled notebooks, and I’ve recently started writing on one of my old fandom platforms again. At one point in my life, I had a running to-do list and an exercise chart. This is not news, is what I’m saying.

Lately, though, I’ve been weirdly terrified of to-do lists, and I’ve been trying to motivate myself to do things by looking back at what I’d already done. I’ve been wanting to keep better track of what I do, in a clearer, more streamlined way than just rambling about my day, so I decided to start doing that. On a notebook. The purpose, for me, is to increase my awareness of just what the hell I do with my time, and have a clear reference so I can say, “See? I’m totally getting better at this adulting thing!” To myself, mostly, because I’m the one who despairs over me the most.

The thing is, I wasn’t sure how to lay it out, all this information, so I decided to figure that out in Photoshop, and created a printable that I can’t print because I don’t have a printer, but hey — maybe you can. (Maybe. I don’t know if you have access to a printer. But if you do, you can!) So I’m sharing it here on the blog as a little freebie.

The files are 300 dpi JPGs, A4 size. You can print them smaller, but I don’t recommend printing them larger. I’m including a version for 2014 in case you want to start using them right away, and a version for 2015 in case you want to do it in the new year. They include input boxes for:

  1. Date and day of the week
  2. Sleep schedule: time you went to bed and time you went to sleep, time you woke up and time you got up (they’re always different for me!) — plus an additional two blank spaces for any other time-related thing you want to keep track of
  3. Health, self-care, exercise — you can chart your workouts, medication if you take it, write down what you eat — you’ve got blank lines for whatever you want to put in
  4. Things you did today
  5. Things that made you happy today — think gratitude journal!
  6. Additional notes, with some suggestions for what to use the box for at the top

daylog-white-300 daylog-gray-300

Day Log Printable
A4 300 dpi JPG files
White Background | Gray Background
2014 White | 2014 Gray
1. Click link to open image
2. Right-click > Save

I’d love to know if you find this useful! Feel free to comment below or tweet me if you do. :)

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Graphic Design Portfolio

Recent Work: Alicia Explores Media Kit

posted on December 10, 2014

alicia-explores-media-kit-by-lix-hewett-preview

Early on last month, Alicia, the freelance writer and video host behind the travel and dating blog AliciaExplores.com, got in touch with me via Etsy. She wanted a clean media kit fitting her branding and with the “wow” factor — always a nice ego boost when someone says they think your work has that factor! (No sarcasm there, it really is.) I was given the usual information and some not-as-usual gorgeous photos to work with — I’ve really lucked out in that regard lately, getting clients who can provide amazing visuals; I absolutely love working with beautiful photos, and staring at Alicia herself for hours wasn’t a hardship, either.

Up until I designed another photography-heavy media kit on Monday, I hadn’t felt quite as happy designing anything since I did this one. Which I’m still incredibly pleased with. I think it’s one of my most — and best – magazine-like media kits, and if you’ve been here before, you know I’m rather obsessed with print design. It was joyful how easily this media kit design came together.

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Graphic Design Portfolio

Recent Work: This Beautiful Day Media Kit & Circle Logo Design

posted on November 13, 2014

This Beautiful Day Circle Media Kit Design by Lix Hewett

A little while ago I had the pleasure of working with Lisa from This Beautiful Day on one of my favorite media kit designs to date. She provided gorgeous photos, pointed at magazine-style media kits for inspiration, and gave me free rein over her existing branding. I had a blast putting this together, and I’m excited to show you guys the full result.

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Meet Lix

Welcome to my blog! I'm Lix: full-time graphic designer for bloggers and freelancers, and part-time photographer. I'm an unapologetic cat lady and perpetually angry feminist nightmare. I like attention and pretty things, and that's why I run a lifestyle blog. Learn more.
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